{"id":10209,"date":"2017-12-17T10:06:43","date_gmt":"2017-12-17T08:06:43","guid":{"rendered":"https:\/\/hamatsesa.com\/notre-histoire\/"},"modified":"2025-08-02T17:01:27","modified_gmt":"2025-08-02T14:01:27","slug":"notre-histoire","status":"publish","type":"page","link":"https:\/\/hamatsesa.com\/fr\/notre-histoire\/","title":{"rendered":"Notre Histoire"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"10209\" class=\"elementor elementor-10209\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4105b6a2 hero-container elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4105b6a2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-5cd14c3\" data-id=\"5cd14c3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3fa6819b hero-text-content elementor-widget elementor-widget-text-editor\" data-id=\"3fa6819b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><strong>Notre Histoire <\/strong><\/h2><div><h4 style=\"font-style: normal; text-align: right;\">\u05d4\u05e1\u05d9\u05e4\u05d5\u05e8 \u05e9\u05dc\u05e0\u05d5 \u05de\u05ea\u05d7\u05d9\u05dc \u05d1-2013, \u05db\u05d0\u05e9\u05e8 \u05ea\u05d5\u05de\u05e8 \u05e6\u05d5\u05e8 \u05e2\u05d1\u05d3 \u05d1\u05e2\u05e0\u05e3 \u05d4\u05d7\u05e7\u05dc\u05d0\u05d5\u05ea \u05e9\u05dc \u05e7\u05d9\u05d1\u05d5\u05e5 \u05e6\u05d5\u05d1\u05d4 \u05e9\u05d1\u05d4\u05e8\u05d9 \u05d9\u05e8\u05d5\u05e9\u05dc\u05d9\u05dd. \u05e8\u05d0\u05d9\u05e0\u05d5 \u05d0\u05ea \u05d0\u05dc\u05e4\u05d9 \u05d4\u05ea\u05e4\u05d5\u05d7\u05d9\u05dd \u05d5\u05d4\u05d0\u05d2\u05e1\u05d9\u05dd \u05e9\u05e0\u05e9\u05d0\u05e8\u05d9\u05dd \u05d1\u05de\u05d8\u05e2 \u05dc\u05d0\u05d7\u05e8 \u05d4\u05e7\u05d8\u05d9\u05e3 \u05d5\u05d0\u05ea \u05db\u05de\u05d5\u05d9\u05d5\u05ea \u05d4\u05de\u05d9\u05db\u05dc\u05d9\u05dd \u05e9\u05e0\u05e4\u05e1\u05dc\u05d9\u05dd \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05d1\u05d9\u05ea \u05d4\u05d0\u05e8\u05d9\u05d6\u05d4.  <\/h4><h4 style=\"font-style: normal; text-align: right;\"><strong>Pourquoi les fruits sont-ils \u00e9cart\u00e9s ? <\/strong><\/h4><h4 style=\"font-style: normal; text-align: right;\">Les fruits sont souvent \u00e9cart\u00e9s pour des raisons purement esth\u00e9tiques :<br> Une taille irr\u00e9guli\u00e8re<br> Une forme inhabituelle<br> Des taches sur la peau<br>Et pourtant, ce sont des fruits parfaitement frais, savoureux et sains, simplement non conformes aux standards de commercialisation des grandes cha\u00eenes ou de l\u2019exportation. <\/h4><h4 style=\"font-style: normal; text-align: right;\">Nous avons cherch\u00e9 des id\u00e9es pour revaloriser les fruits \u00e9cart\u00e9s.<br>Notre objectif \u00e9tait de cr\u00e9er une nouvelle forme de valeur pour les agriculteurs avec lesquels nous travaillons, plut\u00f4t que de les laisser se perdre, nous leur donnons une nouvelle vie \u2014 en cidre, en vinaigre naturel ou en jus p\u00e9tillant <\/h4><h3 style=\"font-style: normal; text-align: right;\"><strong>ainsi est n\u00e9e La Matesessa.<\/strong><\/h3><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-448b48cc\" data-id=\"448b48cc\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-56972e93 video-wrapper elementor-widget elementor-widget-video\" data-id=\"56972e93\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/watch?v=VtXHg9FMdeM&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-21cd0c04 elementor-section-full_width bg-yellow elementor-section-height-default elementor-section-height-default\" data-id=\"21cd0c04\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-16870b81\" data-id=\"16870b81\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-28f3e231 elementor-widget elementor-widget-spacer\" data-id=\"28f3e231\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-54f767ee elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"54f767ee\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-inner-column elementor-element elementor-element-2a6edff8\" data-id=\"2a6edff8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b51c0fd elementor-widget elementor-widget-text-editor\" data-id=\"7b51c0fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4> <\/h4><h4><span style=\"font-size: 1.3333333333333rem; font-style: inherit;\">Nous avons commenc\u00e9 par produire des jus <\/span><span style=\"font-size: 1.3333333333333rem; font-style: inherit;\">naturels et des confitures de fruits. Par la suite, gr\u00e2ce \u00e0 un apprentissage approfondi, <\/span><span style=\"font-size: 1.3333333333333rem; font-style: inherit;\">nous avons appris \u00e0 fermenter du cidre alcoolis\u00e9 et \u00e0 fabriquer des vinaigres.<\/span><\/h4><h4>Aujourd\u2019hui, nous sommes fi\u00e8r.es d\u2019annoncer que La Matesessa ach\u00e8te des fruits consid\u00e9r\u00e9s impropres \u00e0 la vente, aupr\u00e8s d\u2019agriculteurs \u00e0 travers tout le pays, avec la volont\u00e9 claire de soutenir l\u2019agriculture isra\u00e9lienne. <\/h4><h4>Nous aspirons \u00e0 mettre en place un mod\u00e8le vivant d\u2019\u00e9conomie vertueux, en offrant d\u2019une part un filet de sauvetage aux exploitants agricoles, et d\u2019autre part en produisant une gamme de produits uniques, naturels et de qualit\u00e9 sup\u00e9rieure.<\/h4><h4>                                        <\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-56dfbc3c\" data-id=\"56dfbc3c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-289a074 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"289a074\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"516\" height=\"1243\" src=\"https:\/\/hamatsesa.com\/wp-content\/uploads\/2025\/04\/our-story-img-bottom-2.png\" class=\"attachment-2048x2048 size-2048x2048 wp-image-8918\" alt=\"\" srcset=\"https:\/\/hamatsesa.com\/wp-content\/uploads\/2025\/04\/our-story-img-bottom-2.png 516w, https:\/\/hamatsesa.com\/wp-content\/uploads\/2025\/04\/our-story-img-bottom-2-125x300.png 125w, https:\/\/hamatsesa.com\/wp-content\/uploads\/2025\/04\/our-story-img-bottom-2-425x1024.png 425w, https:\/\/hamatsesa.com\/wp-content\/uploads\/2025\/04\/our-story-img-bottom-2-64x154.png 64w\" sizes=\"(max-width: 516px) 100vw, 516px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1ec4368c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1ec4368c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-2d5d20b1\" data-id=\"2d5d20b1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-51bcfd47\" data-id=\"51bcfd47\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Notre Histoire \u05d4\u05e1\u05d9\u05e4\u05d5\u05e8 \u05e9\u05dc\u05e0\u05d5 \u05de\u05ea\u05d7\u05d9\u05dc \u05d1-2013, \u05db\u05d0\u05e9\u05e8 \u05ea\u05d5\u05de\u05e8 \u05e6\u05d5\u05e8 \u05e2\u05d1\u05d3 \u05d1\u05e2\u05e0\u05e3 \u05d4\u05d7\u05e7\u05dc\u05d0\u05d5\u05ea \u05e9\u05dc \u05e7\u05d9\u05d1\u05d5\u05e5 \u05e6\u05d5\u05d1\u05d4 \u05e9\u05d1\u05d4\u05e8\u05d9 \u05d9\u05e8\u05d5\u05e9\u05dc\u05d9\u05dd. \u05e8\u05d0\u05d9\u05e0\u05d5 \u05d0\u05ea \u05d0\u05dc\u05e4\u05d9 \u05d4\u05ea\u05e4\u05d5\u05d7\u05d9\u05dd \u05d5\u05d4\u05d0\u05d2\u05e1\u05d9\u05dd \u05e9\u05e0\u05e9\u05d0\u05e8\u05d9\u05dd \u05d1\u05de\u05d8\u05e2 \u05dc\u05d0\u05d7\u05e8 \u05d4\u05e7\u05d8\u05d9\u05e3 \u05d5\u05d0\u05ea \u05db\u05de\u05d5\u05d9\u05d5\u05ea \u05d4\u05de\u05d9\u05db\u05dc\u05d9\u05dd \u05e9\u05e0\u05e4\u05e1\u05dc\u05d9\u05dd \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05d1\u05d9\u05ea \u05d4\u05d0\u05e8\u05d9\u05d6\u05d4. Pourquoi les fruits sont-ils \u00e9cart\u00e9s ? Les fruits sont souvent \u00e9cart\u00e9s pour des raisons purement esth\u00e9tiques : Une taille irr\u00e9guli\u00e8re Une forme [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-10209","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Notre Histoire | \u05d4\u05de\u05ea\u05e1\u05e1\u05d4<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hamatsesa.com\/fr\/notre-histoire\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Notre Histoire | \u05d4\u05de\u05ea\u05e1\u05e1\u05d4\" \/>\n<meta property=\"og:description\" content=\"Notre Histoire \u05d4\u05e1\u05d9\u05e4\u05d5\u05e8 \u05e9\u05dc\u05e0\u05d5 \u05de\u05ea\u05d7\u05d9\u05dc \u05d1-2013, \u05db\u05d0\u05e9\u05e8 \u05ea\u05d5\u05de\u05e8 \u05e6\u05d5\u05e8 \u05e2\u05d1\u05d3 \u05d1\u05e2\u05e0\u05e3 \u05d4\u05d7\u05e7\u05dc\u05d0\u05d5\u05ea \u05e9\u05dc \u05e7\u05d9\u05d1\u05d5\u05e5 \u05e6\u05d5\u05d1\u05d4 \u05e9\u05d1\u05d4\u05e8\u05d9 \u05d9\u05e8\u05d5\u05e9\u05dc\u05d9\u05dd. \u05e8\u05d0\u05d9\u05e0\u05d5 \u05d0\u05ea \u05d0\u05dc\u05e4\u05d9 \u05d4\u05ea\u05e4\u05d5\u05d7\u05d9\u05dd \u05d5\u05d4\u05d0\u05d2\u05e1\u05d9\u05dd \u05e9\u05e0\u05e9\u05d0\u05e8\u05d9\u05dd \u05d1\u05de\u05d8\u05e2 \u05dc\u05d0\u05d7\u05e8 \u05d4\u05e7\u05d8\u05d9\u05e3 \u05d5\u05d0\u05ea \u05db\u05de\u05d5\u05d9\u05d5\u05ea \u05d4\u05de\u05d9\u05db\u05dc\u05d9\u05dd \u05e9\u05e0\u05e4\u05e1\u05dc\u05d9\u05dd \u05dc\u05e9\u05d9\u05d5\u05d5\u05e7 \u05d1\u05d1\u05d9\u05ea \u05d4\u05d0\u05e8\u05d9\u05d6\u05d4. Pourquoi les fruits sont-ils \u00e9cart\u00e9s ? 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